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Description
Learning Google AnalyticsWhy is Google Analytics 4 the most modern data model available for digital marketing analytics? Rather than simply reporting what has happened, GA4's new cloud integrations enable more data activation, linking online and offline data across all your streams to provide end to end marketing data. This practical book prepares you for the future of digital marketing demonstrating how GA4 supports these additional cloud integrations. Author Mark Edmondson,
Why is Google Analytics 4 the most modern data model available for digital marketing analytics? Rather than simply reporting what has happened, GA4's new cloud integrations enable more data activation, linking online and offline data across all your streams to provide end-to-end marketing data. This practical book prepares you for the future of digital marketing demonstrating how GA4 supports these additional cloud integrations. Author Mark Edmondson, Google developer expert for Google Analytics and Google Cloud, provides a concise yet comprehensive overview of GA4 and its cloud integrations. Data, business, and marketing analysts will learn major facets of GA4's powerful new analytics model, with topics including data architecture and strategy, and data ingestion, storage, and modeling. You'll explore common data activation use cases and get the guidance you need to implement them. You'll learn: How Google Cloud integrates with GA4 The potential use cases that GA4 integrations can enable Skills and resources needed to create GA4 integrations How much GA4 data capture is necessary to enable use cases The process of designing dataflows from strategy through data storage, modeling, and activation How to adapt the use cases to fit your business needsShipping Notes
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4.7 ★★★★★
Based on 8 reviews
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Product Reviews
★★★★★ 4
Great product even if it dies in a little over a year.
I bought this in May 2023 and it's July 2024. I went on a trip for 6 days and when I came back, it wouldn't turn on. It could possibly be because I've used it every day and suddenly stopped. Either way, I'm disappointed in the longevity of this product. For the price I expected more, but nothing is made to last any more. That being said, I love the design and rechargeable aspect. The cap is awesome for storage and clean up is super easy. This little machine packs a punch as long as you have enough liquid. I've never had issues with lumps or performance in general. I will purchase this product again to see if it was just a fluke.
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Reviewed in the United States on July 10, 2024
★★★★★ 3
Bigger/sturdier than expected = good and bad. Recharging cable is USB to USB-C. Need old style brick
I like the design in that it comes with a cover that shields the wand in my utensil drawer but its a bit bigger than expected. So its a plus that its sturdier but a minus that it takes up more space. The USB-C cable is USB to USB-C and not USB-C to USB-C so I had to go fishing for an old brick. Am hoping it doesn't need to charge often. The indicator shows its plugged in but not whether charged.
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Reviewed in the United States on February 5, 2026
★★★★★ 5
Good
If this works very well, it is better than the others I have bought.
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Reviewed in the United States on May 14, 2026
★★★★★ 2
Ok
Got three years out of it. Better than some others. Docked two stars for lifespan. Docked another star for the paint finish which is not durable and marks easily. Should be more like $15 ?
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Reviewed in the United States on April 28, 2026
★★★★★ 5
I am very impressed!
This little frother is perfect and my frappé coffee tastes as if I were sitting at one of the hundreds cute, outside cafés in Thessaloniki. It whips stiff coffee foam in just a few seconds, holds charge for a long time, and appears to be of superior quality. Variable speed control is great, as it prevents the coffee liquid to splash when starting the frothing process. Granted, I have only owned it for about 2 weeks, but I am totally impressed, and hope it'll keep making delicious frappés for me for a long time to come. So far, highly recommend!
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Reviewed in the United States on June 8, 2026