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Always Day One: How the Tech Titans Plan to Stay on Top Forever"This is a terrific book" Kara Swisher An acclaimed tech reporter reveals the inner workings of Amazon, Facebook, Google, Apple, and Microsoft, showing how to compete with the tech titans using their own playbook. At Amazon, "Day One" is code for inventing like a startup, with little regard for legacy. Day Two is, in Jeff Bezos's own words, "stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death." Most companies
"This is a terrific book" - Kara Swisher An acclaimed tech reporter reveals the inner workings of Amazon, Facebook, Google, Apple, and Microsoft, showing how to compete with the tech titans using their own playbook. At Amazon, "Day One" is code for inventing like a startup, with little regard for legacy. Day Two is, in Jeff Bezos's own words, "stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death." Most companies today are set up for Day Two. They build advantages and defend them fiercely, rather than invent the future. But Amazon and fellow tech titans Facebook, Google, and Microsoft are operating in Day One: they prioritize reinvention over tradition and collaboration over ownership. Through 130 interviews with insiders, from Mark Zuckerberg to hourly workers, Always Day One reveals the tech giants' blueprint for sustainable success in a business world where no advantage is safe. Companies today can spin up new products at record speed -- thanks to artificial intelligence and cloud computing -- and those who stand still will be picked apart. The tech giants remain dominant because they've built cultures that spark continual reinvention. It might sound radical, but those who don't act like it's always day one do so at their own peril. Kantrowitz uncovers the engine propelling the tech giants' continued dominance at a stage when most big companies begin to decline. And he shows the way forward for everyone who wants to compete with--and beat--the titans.
Binding Type: Hardcover
Publisher: Portfolio
Published: 04/07/2020
ISBN: 9780593083482
Pages: 272
Weight: 1.00lbs
Size: 9.20h x 6.20w x 1.00d
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Product Reviews
★★★★★ 5
Helps clear my sinuses
Color: White, Color: White
As someone who would constantly wake up in the middle of the night with a cough and stuffy nose, I have had this air purifier for 1 day and have already slept through the night with completely clear sinuses! It is almost noon the next day and I have not had to blow my nose or clear my throat once, which is unheard of for me. My stuffy apartment smells better too. I haven’t even dusted or vacuumed yet and it is already making a huge difference in my daily life, I can’t wait to do a deep clean on top of it! It really works and is 100% worth the money!
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Reviewed in the United States on May 19, 2026
★★★★★ 5
No complaints
Color: White
I have purchased three of these air purifiers. We keep one in each occupied bedroom and one in the living area. I appreciate that they don’t take up much space. They are easy to operate and are aesthetically pleasing enough. We purchased to help with our dog’s dander and any loose mold spores that may be in the air. I put one in our laundry room for awhile because of the musty smell that hung in the air. The next time I walked in there I could feel the difference. It smelled lighter and felt drier than before. The first two I began using at the same time, and I’ve had to change one filter so far. It lasted approximately 2 months. It was dirty when I removed it which indicates it is functioning properly. They are also pretty quiet. I can sleep with it on low next to my head without issue, but it does have a sleep mode. Overall, I have no complaints and would recommend for an affordable air purifier.
Update: The third one we purchased separately from the first two. When the unit is ON but not RUNNING it has this incredibly high pitched frequency that is similar to your ears ringing. I haven’t noticed any issues with its functionality, but I definitely make sure I unplug it when not in use.
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Reviewed in the United States on April 13, 2026
★★★★★ 4
Great value for $$$
Color: White
This is a great air purifier! We had some work done in our master bathroom & really wished we would have purchased this sooner! We lived in the house during the remodel, but so much junk is circulated in the air since demolition of our 60 year old home! Both my husband & I have had respiratory infections! Glad this helped clear the air so we could sleep better at
Night!!
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Reviewed in the United States on May 23, 2026
★★★★★ 5
Smaller & more efficient
Color: White
Smaller than my 6 year old one and so quiet!
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Reviewed in the United States on May 29, 2026
★★★★★ 5
Small and great performance
Color: White
Great little air purifier!!!
I have a large one and needed a small one for adjacent room!!
Great team work !!!
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Reviewed in the United States on May 31, 2026