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Description
The Do It Yourself Lobotomy: Open Your Mind to Greater Creative ThinkingAn Adweek Book Master the techniques that top companies use to spark creativity In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180 degree Thinking(TM), 100 MPH Method,
An Adweek BookMaster the techniques that top companies use to spark creativity
In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180-degree Thinking(TM), 100 MPH Method, and other techniques he employs in his creative consulting practice are easy-to-use strategies for unleashing new ideas and facilitating creative product development, advertising, and marketing plans. This book has the added benefit of Monahan's experience of using these methods at A-list client companies.
Binding Type: Hardcover
Publisher: Wiley
Published: 03/20/2002
ISBN: 9780471417422
Pages: 262
Weight: 1.30lbs
Size: 9.10h x 6.10w x 1.00d
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4.8 ★★★★★
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Product Reviews
★★★★★ 5
Best dress shirt ever
Color: Denim Blue, Size: Large, Color: Denim Blue, Size: Large
The fit is perfect. I really like the trimming down the button line.
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Reviewed in the United States on April 20, 2026
★★★★★ 5
Nice style
Color: Denim Blue, Size: X-Large
Perfect fit
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Reviewed in the United States on April 21, 2026
★★★★★ 3
Good material
Color: White, Size: Medium
Good material.
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Reviewed in the United States on May 20, 2026
★★★★★ 5
Very well made
Color: Light Khaki, Size: Large
Love this shirt. Fabric is great. My husband needed a dress casual shirt for our granddaughter’s garden party wedding reception This is perfect.
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Reviewed in the United States on May 28, 2026
★★★★★ 5
A good First Communion suit
Size: 6, Color: White, Size: 6, Color: White
This suit looks and feels really nice even though it’s not 100% linen. My son is an average size 7 year old, but I got a size 6 so that the fit would be nice and snug and not loose and baggy. It was the right choice. Comes with a bow tie which is nice, a tie (which is very cheap and poorly made) and a pocket square.
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Reviewed in the United States on April 29, 2026
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